VITAL BEAUTIE
GOOD SLEEP GABA 365 KIT
Safe for daily consumption for another GOOD SLEEP tonight.
Introducing the Good Sleep Gaba 365 Kit, a sleeping aid supplement launched by Amorepacific’s inner-beauty brand, VITALBEAUTIE.
This kit symbolically represents the features of a product that helps promote a peaceful sleep,
beautifully shaped to depict the view by a moonlit window. To accurately portray the bright shining moonlight,
we have incorporated lighting into the design, doubling not only as a PR kit, but also as a mood lamp.
The kit showcases a combination of the product’s key color, purple, with an acrylic frame in a gradient lavender hue,
blending harmoniously with the white light of the illumination, creating an emotional night time ambiance. Inside the bottom drawer,
you will find the product, a mini light, and an eye mask, further enhancing the concept of the kit.
Client. VITAL BEAUTIE
Year. 2023
Brand Location. South Korea
Division Creative Director. Gunae Shin
Art Director. Jieun Kim
Designer. Jiseul Park, Daeun Kang, Jimin Shin
Photographer. Junghun Yeom
